About General Tire
A brand that is made for tough terrain.
General Tire has over 100 years of experience and expertise in the development and production of tires made specifically for off-the-road applications. The world-renowned brand stands as a trusted partner, while providing a great price-performanceratio for their tires.
Based on customer needs and the challenging requirements that come from the toughest climate and road conditions, General Tire tires are designed using the latest and most efficient technologies in tire development. No matter which surface they are driving on – let's get to work!
Since 1915. General Tire.
| 1915 | General Tire was founded 29th of September, 1915 as General Tire Rubber Company in Akron, Ohio |
| 1920s | General Tire revolutionized tire manufacturing and became known as a technology leader with the invention of the low-pressure General Balloon Jumbos. This was the first of many key innovations which position the company at the top of the industry’s premium tire producers |
| 1930 | With the mass motorization in the USA, General Tire began a process of international expansion by building a production line in Mexico |
| 1943 | General Tire discovered the carbon black latex-mixing masterbatch principle |
| 1955 | General Tire commenced Original Equipment supply to General Motors and for other major automobile manufacturers |
| 1959 | General Tire opened the world’s largest tire testing track in Texas |
| 1960s | General Tire extended its manufacturing footprint across the USA |
| 1987 | Continental AG purchased the tire division of General Tire Inc. |
| 2000 | Opening of a new European Distribution Warehouse. General Tire decided to complete their product range and to keep the focus of a high quality brand that is suited for tough and rough environment |
| 2015 | Anniversary General Tire 100 Years |
| 2019 | Introduction of General Tire Earthmoving range of V.ply tires |
| 2019 | Introduction of General Tire Material Handling Press-On-Bands "Smooth" and "Trac" |
| 2021 | Introduction of General Tire Material Handling Super Elastics "Lifter" range |
General Tire. A brand of Continental.